Cathy A. Preece / Candice Kimmel
Phone: (212) 956-5900 / E-mail: firstname.lastname@example.org For Immediate Release
St. Kitts Launches New Website
Basseterre, St. Kitts (September 28, 2017) – St. Kitts is pleased to announce the launch of its brand new official website, effective as of today. Created in keeping with the latest trends in technology, the new www.stkittstourism.kn website features a mobile-first design reflective of how people research and book their travel today as well as immersive photo and video content and an improved user experience overall.
“While we continue to send our thoughts, prayers and aid to our Caribbean brothers and sisters, who have been severely impacted by Hurricanes Irma and Maria, we are also grateful to be open and welcoming travelers,” said Minister Grant. “Therefore, the launch of our new website today could not be better timed as it is one of the first places to which potential guests go to research what we have to offer including the variety of accommodations where they can stay, our distinct product offerings and unique attractions such as Brimstone Hill, a World Heritage Site, The Scenic Railway and Caribelle Batik/Romney Manor as well as how easy it is to get here.”
In addition to upgrading the site from a desktop-first design to a mobile one that automatically redraws to render the optimal experience according to user access device, the new website features enhanced search filters based on user-selected preference criteria that automatically refines searches to match them. For example, a user can choose to stay in a hotel that is beachfront and/or has pool and/or Wi-Fi capability. TripAdvisor integration provides an additional tool for travelers researching the destination and links to social media are more prominently promoted.
New pages also include curated itineraries similar to those found in travel guides, special offers, expanded hotel and events pages, highlighted links to tips from bloggers / publications and a dedicated page for travel professionals. The new website provides a full range of details including where to stay, activities, dining venues, a calendar of events, details about getting married on St. Kitts and more.
St. Kitts’ new website was created by Tambourine, the island’s digital marketing agency of record based in Fort Lauderdale, Florida. Tambourine also created St. Kitts’ previous website, which won awards from some of the travel industry’s most prestigious organizations including HSMAI and Travel Weekly upon its debut in 2011.
About St. Kitts:
St. Kitts is currently ranked by US News & World Report, with sister island Nevis, at #1 on a list of Best Caribbean Honeymoons, #2 on a list of the Best Beach Honeymoon Destinations in the World, #7 on a list of the Best Islands in the World, #11 on a list of the Best Family Vacations in the Caribbean, #12 on a list of the Best Caribbean Beaches and #16 on a list of the Best Places to Visit in the Caribbean. The destination is also ranked at #8 on a list of the Top 10 Best Islands for a Holiday by Places To See In Your Lifetime and one of the Top 12 Best Caribbean Vacations on FlipKey.com, the vacation rental company of leading travel website, TripAdvisor®.
Most recently, The Wall Street Journal ranked St. Kitts as #9 on a list of 10 places across the world for Where to Vacation in 2017, Coastal Living ranked St. Kitts as #16 of The World’s 21 Top Luxury Beach Destinations in 2017 and Caribbean Journal ranked as #11 of 25 Caribbean Destinations to Visit in 2017. St. Kitts has also been named #8 of the Top 10 Sexiest Places on the Planet by Reader’s Digest (Canada), one of the Best Caribbean Cruise Destinations by Thrillist and one of 6 Caribbean Islands You Need to Visit Now by Travelocity. Further, St. Kitts’ Brimstone Hill National Park was ranked as one of the 25 Most Beautiful Places in the Caribbean by Conde Nast Traveler and the St. Kitts Music Festival was ranked among the Best Music Festivals in the Caribbean by USA Today.
Intoxicating natural beauty, sunny skies, warm waters, and sandy beaches combine to make St. Kitts one of the most seductive spots in the Caribbean. Located in the northern Leeward Islands, it offers a diverse tourism product developed from the destination’s natural beauty, cultural heritage and rich history. The island’s stunning variety of tourism attractions include hiking through the tropical rainforest, riding the scenic railway that connects the island’s former sugar plantations, visiting the Caribelle Batik factory, and touring Brimstone Hill Fortress National Park, which is an UNESCO World Heritage Site. Among the more traditional vacation pastimes available are water sports, golf, shopping, tennis, dining, gaming at St. Kitts’ exclusive casino or simply relaxing on the beach. For more information about St. Kitts, visit www.stkittstourism.kn.
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